A blueprint for your data
We start with the questions you want answered and work back to the data sources, model and setup they need.
Where it gets stuck
You want one place where your numbers come together, or that place exists but doesn't deliver what you hoped.
What we hear most often:
- We have dashboards, but nobody opens them
- Every report gives a different number
- Some questions still don't get an answer
- Every department keeps its own spreadsheet
What we do
We go through your questions, your data sources and whatever is already there, systematically. We often see a single source of truth stall before anything is built: on what everyone wants to see, what is really needed and what is technically and financially feasible. We map that out together until there is one picture everyone stands behind. Then your team will actually use the numbers later, and trust them.
“Over the past year, I have had a pleasant collaboration with Freek and Ivo. Besides the fact that they know their trade (knowledge-driven, experienced, up to date with things like Google Analytics), I particularly enjoyed brainstorming with them about the possibilities. They took all the time to listen to my wishes and were then able to clearly explain which steps would align with them.”
Tjitske DijkstraAcademic Career Coach01 / 04
What we work with
For each part you can read how we approach it and which tools we use.
What you get
How it works
Questions
Week 1We talk to the people who will use the numbers, often across several departments: which decisions do they want to base on numbers, and which numbers are they missing?
Data sources
Week 1–2We map where those numbers come from, for example your website or shop, CRM, ERP or ad platforms.
Model and setup
Week 2–3We sketch the data model and how the data from each data source gets into your warehouse. If something is already in place, we review it.
Proposal
End of week 3You get the plan of approach, with a cost indication for the build and for storage.
Frequently asked questions
We already have a data warehouse. Is a blueprint still useful?
Often, yes. We review what's there and where it falls short, and you get a plan for what can be better.
What does the build cost afterwards?
The blueprint gives you an indication, as it does for storage costs. The build starts from €4,950.
Which data sources can you connect?
Websites and shops, CRM, ERP, ad platforms, marketplaces and most other systems with an API. You don't need a shop. For lead generation or SaaS, your CRM and subscription data are the core.
Am I tied to you afterwards?
No. The warehouse lives in your own Google Cloud and everything is documented.
Which questions do you want answered?
Is there a plan?
Then we build it, in your own Google Cloud.