Your data in one place
We build the foundation in your own Google Cloud, and add dashboards and an AI layer if you want them.
Where you stand
Your numbers are spread across data sources that don't line up, such as your shop, your CRM, your ad platforms and a handful of spreadsheets.
What we hear most often:
- We put revenue from our ERP next to costs from Google Ads and Meta by hand
- Our reports get slow or run into limits
- Every report calculates its own way
What we do
The heart of the build is the model: for every metric we set down what it means and how it's calculated. Your dashboards and an AI layer, if you add one, calculate with the same definitions, so they don't contradict each other. You own everything we build.
“A very pleasant collaboration with Ivo and Freek for setting up Google Analytics and building a Looker Studio/Data Studio dashboard! Always a quick response via email and willing to brainstorm on website/analytics issues.”
Eva HekmanNEMO Sciencemuseum01 / 04What we work with
For each part you can read how we approach it and which tools we use.
What you get
Add-ons
How it works
Foundation
A data warehouse in your own Google Cloud, with your data sources loaded automatically.
Model
We bring all your data sources together in one model, with fixed definitions.
Layers on top
Dashboards your team can adjust themselves, and an AI layer for questions in plain language. Both optional.
Handover
Documentation and working sessions with your team, so they can use it themselves.
Frequently asked questions
Who owns the warehouse?
You do. Everything runs in your own Google Cloud account. We get access to build and maintain it.
We already have a warehouse. Can you build on it?
Yes, after a blueprint. Then we know what's there, build on what works and replace what doesn't. An AI layer can go on an existing warehouse too, as long as the definitions are right.
Do I need the dashboard or AI layer?
No, the dashboard layer and the AI layer are both optional. If you already have a BI tool, it connects to the same foundation.
What does it cost to run?
You pay the cloud costs directly to Google. They depend on your data volume; the blueprint includes an estimate.
How do I know the AI gives the right answers?
The AI calculates with the same definitions as your dashboards. We test it with fixed test questions and set limits on what it answers.
Ready to build?
Should it keep adding up when your data sources change?
With maintenance your dashboards and AI keep giving the right answers.


